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Examining European Potential for Botanicals in Food & Drink

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By: Sean Moloughney

Editor, Nutraceuticals World

A new report from Business Insights titled “Targeted Botanical and Herbal Food and Drinks in Europe” analyzes the impact of new health claims legislation on the botanical and herbal food and drinks industry. By examining the current product launch landscape and existing health claims and clinical data, manufacturers can assess the potential of specific botanicals.

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